A presentation-format deck covering your company, how it works, what makes you different, your business model, market, traction and reach. Choose a theme, typeface and accent colour, and drop in your own logo and product screenshot.

A pitch deck is not the business plan. It is the thing that gets you the second meeting. An investor may spend two minutes on it before deciding whether to read further, and most of that time is spent working out what you do and whether anyone wants it. Everything else in the deck is supporting evidence.

What the nine slides are

This template runs to nine slides: cover, who you are, how the product works, what makes you different, the business model, the market, traction, reach, and a closing slide. The order is deliberate. Explain the thing before you argue for it, and put numbers after the explanation, when the reader has enough context to know whether they are good numbers.

Each slide is built from your answers: a logo and tagline on the cover, two short paragraphs and a product screenshot on the about slide, three steps for how it works, four differentiators, your revenue streams, category labels and market points, up to four headline metrics, a reach line, and a closing website and sign-off.

The hardest slide is the first

A tagline of one or two lines has to say what you do in language someone outside your industry understands. "Scheduling software for independent physiotherapy clinics" works. "Reimagining care coordination" does not, because the reader still has no idea what you sell. If you cannot compress it, that is worth knowing before the meeting rather than during it.

On traction, be specific and be honest

Four real metrics with plain labels do more than a chart with no axis. If the numbers are small, small and growing is a story; small and dressed up as large is a problem, because investors compare notes and check. This template lets you drop the traction slide entirely if you have nothing meaningful yet, which is a better choice than filling it with vanity figures.

Faults to design out

The common faults are density and vagueness. Paragraphs where a line would do, because founders are nervous about leaving something out. Market sizing built from a headline global figure that nobody believes. Screenshots too small to read. A revenue model described in the abstract rather than as a price someone pays.

How to build your deck

1. Open the template and click Generate.

2. Pick a theme, a typeface and an accent colour, and upload your logo and a landscape product screenshot.

3. Answer the guided questions slide by slide — the tagline, the about paragraphs, the steps, the differentiators, the model, the market and your metrics.

4. Generate and review the PDF, then revise your answers and generate again as the wording tightens.

Who is this for?

Founders raising a first or seed round who need a structured deck quickly, and anyone whose current deck is a mix of slides borrowed from three other companies.

The deck follows the pitch

Keep slides sparse enough that you are still the one doing the explaining, and make sure the document holds up when it gets forwarded to a colleague without you in the room.

#investor pitch deck template pdf templates

Startup Pitch Deck Template for Investors